BRIEF

Transformation is a nutritional supplements company that produces high-quality protein, greens, and collagen powders designed to help customers hit their fitness goals and get their bodies back. Alongside the supplements, Transformation hosts fitness challenges, sends weekly newsletters, publishes a blog, and fosters an online Facebook community of thousands of customers. The supplements are sold on their website and amazon, advertising primarily on social media platforms.

I’m responsible for creating static, animated, and video assets for ads, social media, newsletters, SMS, Amazon, and print. I work closely with the creative director and marketing team to ensure the assets achieve optimal performance across all channels.

BRAND REFRESH

SOCIAL MEDIA

Focused on darker, text-heavy graphics with bodybuilder models to appeal to passionate exercisers looking to take their bodies to the next level.

SOCIAL MEDIA (REFRESHED)

Use bright, warm photos and videos of products and relatable models for a natural and inspirational feel to people looking to get in shape.

NEWSLETTER & SMS

Designed and animated graphics to be sent with our newsletters and to our SMS subscribers

Super Bowl LV Newsletter & SMS

Black Friday 2022 SMS

Halloween 2021 Newsletter

Halloween 2022 Newsletter & SMS

AMAZON PRODUCT PAGES

Super Greens Product Page

Protein Product Page

Collagen Product Page